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CLOUD COMPUTING EXPO - ATTENDEE INFORMATION
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Articles & Feature Stories By Cloud Ventures  Founded in 2004, Esotera has developed and launched a solution that builds upon the Cloud to produce a superior storage function.
Esotera Secure Storage Solutions, St. John’s, NL, Canada has released its Esotera suite of distributed storage products. Founded in 2004, Esotera has developed and launched a solution that builds upon the Cloud to produce a superior storage function. Jul. 29, 2010 11:46 AM EDT | By Liz McMillan  Traditionally, the cost of deployment has not been considered an important parameter of architectural tradeoffs. Since the main driver of cloud computing is its promise of cost savings through "pay for what you use," there is a strong incentive to build applications that consume fewer resources.
In his session at the 7th International Cloud Expo, Udayan Banerjee, CTO at NIIT Technologies Ltd., will Establish the need: 10% less resource required = 10% cost saving; identify what we need to unlearn: Parallel and distributed world is a different world; provide pointers: How to approach the problem of cost optimization; and review platform-specific variance: impact of the difference between main providers. Jul. 29, 2010 11:04 AM EDT Reads: 1,213 | By Pat Romanski  Nuxeo, the Open Source Enterprise Content Management (ECM) company, on Thursday announced an update to its Nuxeo Digital Asset Management product with the release of Nuxeo DAM 1.1, as well launching the hosted version, Nuxeo DAM - Cloud Edition. This new release of Nuxeo DAM incorporates feature enhancements driven directly by early adopter customers and the Nuxeo developer community.
Nuxeo DAM - Cloud Edition runs on the Nuxeo secure cloud services infrastructure, backed by the resilient and high-performing Amazon web services. Nuxeo DAM - Cloud Edition offers a media management solution ideally suited to small- to medium-sized organizations with fixed budgets and limited IT infrastructure and resources. It is also ideal for businesses that need to collaborate with geographically dispersed customers, helping marketers and brand managers quickly catalog, process, store, retrieve and dis... Jul. 29, 2010 11:00 AM EDT Reads: 152 |  Matrix-Online is a Software as a Service (SaaS) offering that runs on the Windows Azure and SQL Azure Platform as a Service (Paas). The solution provides a cloud-based contract management repository where companies can track, search and set alerts for all of your active contracts. No IT staff is needed, no additional licenses, access to all future upgrades and releases with minimal configuration.
As Microsoft signs up additional customers on the Azure platform, CLM Matrix intends to broaden their customer reach by having the Matrix-Online service fully enabled within the cloud environment. Jul. 29, 2010 10:19 AM EDT Reads: 176 | By Elizabeth White  IBM Poland and the Wroclaw University of Technology on Thursday announced an agreement to establish the first university cloud computing center in Poland. As part of the partnership, the Wroclaw University of Technology will create a new academic curriculum, making cloud-focused courses available to more than 1500 students.
"The new cloud center will provide a common platform for students and professors, industry partners and government agencies to work on real solutions based on cloud computing that will align people and technology effectively, and will generate value for both services providers and clients," said Professor Czeslaw Smutnicki, director of the Institute of Computer Engineering, Control and Robotics, Wroclaw University of Technology. "We plan to start immediately with a cloud computing practice for over 500 students later this summer. The cooperation will continue in the ... Jul. 29, 2010 09:42 AM EDT Reads: 188 | By Liz McMillan  The Cloud Security Alliance on Wednesday unveiled the industry’s first user certification program for secure cloud computing. The Certificate of Cloud Security Knowledge (CCSK) is designed to ensure that a broad range of professionals with a responsibility related to cloud computing have a demonstrated awareness of the security threats and best practices for securing the cloud.
Cloud computing is being aggressively adopted on a global basis as businesses seek to reduce costs and improve their agility. Among the critical needs of the industry is to provide training and certification of professionals to assure that cloud computing is implemented responsibly with the appropriate security controls. The Cloud Security Alliance has developed a widely adopted catalogue of security best practices, the Security Guidance for Critical Areas of Focus in Cloud Computing, V2.1. In addition, the Eu... Jul. 29, 2010 09:30 AM EDT Reads: 531 |
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| Cloud Expo - Cloud Looms Large on SYS-CON.TV |


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Cloud Expo 2009 Europe Opening Keynote by GoodData
In this presentation Roman Stanek, a technology visionary who has spent the past fifteen years building world-class technology companies, will talk about what it means to be 'born on the cloud.' Specifically Roman will share with delegates his thoughts on how to use cloud computing as a technical design center; how to take advantage of the economics of cloud computing in building and operating cloud services; how to dramatically change customer adoption; and how to plan for the technical and operational scale that cloud computing makes possible.
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Good Data - Collaborative Analytics On Demand
This presentation will describe how Good Data moved from concept to reality, demonstrating the importance of architecting for the cloud: how to conceptualize, design and build applications when cloud computing is a given.
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VMware - Building Cloud Infrastructures with VMware vSphere
vSphere 4 is the industry’s first cloud operating system, transforming datacenters into dramatically simplified environments to enable the next generation of flexible, reliable IT services. Combining VMware’s industry leading virtualization technology and experience, VMware vSphere delivers uncompromising control, with greater efficiency, while preserving customer choice.
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Sun Microsystems - The Sun Cloud: Sun's Public Cloud Computing Service
Cloud Computing is empowering users like never before, giving them access to massive amounts of compute power and storage capacity, on- demand and in real time. This session will outline Sun's vision and strategy for cloud computing, highlighting the Sun Cloud - Sun's Public Cloud Service that leverages a broad range of Sun's innovative hardware and software technology and products. An overview presentation and practical demonstrations / demos will showcase how cloud-based compute and storage resources enable users to deploy applications quickly, easily and inexpensively..
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The Time is Right for Enterprise Cloud Computing
During his keynote, Rich Marcello, Senior Vice President of Unisys, will discuss the latest technologies and approaches that help knock down these barriers, creating the opportunity for attendees to now consider cloud managed services as part of their data center journey to secure "IT as a Service".
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Accelerating Innovation with Cloud Computing
Join Shelton Shugar, Senior Vice President of Cloud Computing at Yahoo! for a keynote elaborating on how Yahoo! and consumers benefit from Yahoo! Cloud Services and will describe Yahoo! Cloud Services and technologies. |
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Cloud Expo Breaking News By Liz McMillan  Traditionally, the cost of deployment has not been considered an important parameter of architectural tradeoffs. Since the main driver of cloud computing is its promise of cost savings through "pay for what you use," there is a strong incentive to build applications that consume fewer resources.
In his session at the 7th International Cloud Expo, Udayan Banerjee, CTO at NIIT Technologies Ltd., will Establish the need: 10% less resource required = 10% cost saving; identify what we need to unlea... Jul. 29, 2010 11:04 AM EDT Reads: 1,213 | By Elizabeth White  SYS-CON Events announced today that Stoneware, a leader in private cloud computing, has been named “Bronze Sponsor” of SYS-CON's 7th International Cloud Expo, which will take place on November 1–4, 2010, at the Santa Clara Convention Center in Santa Clara, CA.
Headquartered in Indianapolis and founded in 2000, Stoneware is a privately held corporation providing innovative software that enables organizations to build their own 'private' cloud with a virtual web desktop to access all of their app... Jul. 29, 2010 09:00 AM EDT Reads: 458 | By Liz McMillan  SYS-CON Events announced today that NComputing, the global leader in desktop virtualization will exhibit at SYS-CON's 7th International Cloud Expo, which will take place on November 1–4, 2010, at the Santa Clara Convention Center in Santa Clara, CA.
NComputing, Inc. is the fastest growing desktop virtualization company in the world with over 20 million users in 140 countries. The company's combination of software, protocol and SoC innovation, lowers desktop computing costs, improves manageabil... Jul. 29, 2010 07:45 AM EDT Reads: 538 Replies: 1 | By Liz McMillan  SYS-CON Events announced today that Impetus, leaders in Technology R&D and Software Product Engineering, has been named “Bronze Sponsor” of SYS-CON's 7th International Cloud Expo, which will take place on November 1–4, 2010, at the Santa Clara Convention Center in Santa Clara, CA.
Impetus Technologies offers Product Engineering and Technology R&D services for software product development. With ongoing investments in research and application of emerging technology areas, innovative business mode... Jul. 29, 2010 07:30 AM EDT Reads: 544 | By Salvatore Genovese  SYS-CON Events announced today that Zetta, a provider of enterprise storage on demand, will exhibit at SYS-CON's 7th International Cloud Expo, which will take place on November 1–4, 2010, at the Santa Clara Convention Center in Santa Clara, CA.
Award-winning Zetta Enterprise Storage Service allows IT users to replace traditional data backups with Zetta sync technology, continuous data validation, and default 7 year version history. With native file-system access, Zetta users can quickly adopt s... Jul. 28, 2010 09:15 AM EDT Reads: 614 Replies: 1 | By Elizabeth White  Companies today are looking to do more with less, while finding new ways to meet growing business demand. Cloud computing is being touted as the cure-all but means many things to many people.
In his general session at the 7th International Cloud Expo, Neela Jacques, Group Manager, Product Marketing at VMware, will be exploring how companies are evolving their virtualized infrastructures to deliver many of the benefits of proprietary public clouds, without many of the downsides – by building fo... Jul. 28, 2010 08:45 AM EDT Reads: 640 Replies: 1 |
Top Stories for Cloud Expo Europe
Kevin L Jackson launched the "Government Cloud Computing Journal" on Ulitzer.
The online magazine offers stories and articles on the effective use of cloud
computing technologies within the government domain.
Kevin L. Jackson is a senior information technologist specializing in
information technology solutions that meet critical Federal government
operational requirements. Currently, he serves as Director, Business
Development for Dataline, Inc., and editor of Government Cloud Computing
e-zine.
Kevin L. Jackson (right) with Cloud Computing Expo conference chair Jeremy
Geelan before his presentation on Government Cloud Computing.
About Ulitzer.com
Initiating content coverage on any topic or launching a magazine at
Ulitzer.com is designed to be as easy as boiling an egg and doesn't take
much longer. To become a Ulitzer author, anyone can fill out a simple author
prof... (more)
Conference News & Updates  By Pat Romanski SYS-CON Events announced on Friday that Cloud Expo 2010 West, the 7th International Cloud Computing Conference & Expo, has been extended to four days from November 1-4, 2010, at the Santa Clara Convention Center in Santa Clara, California.
Cloud Expo 2010 West total show floor space increased from 20,000 sq. ft. in 2009 to over 100,000 sq. ft. in 2010 including the expo floor.
The expo floor will be open for four full days, November 1-4, 2010, in the Grand Ballrooms A through H.
Half of the Cloud Expo 2010 West exhibit space had already sold out during the last West Coast event in November 2009.
Cloud Expo is the world's leading Cloud-focused event since 2007, and is held five times a year, in New York City, Silicon Valley, Prague, Tokyo and Hong Kong. Reads: 5,681  By Corinna Melcon By employing the most effective and powerful marketing tools in tech media for more than 15 years, SYS-CON Events, Inc. and Cloud Expo, Inc. intensively pre-publicize Cloud Expo 2010 West - Santa Clara via an unmatched number of channels.
Cloud Expo, Inc. publicity platforms include multiple news syndication channels, more than a dozen Ulitzer.com channels, multiple Twitter feeds that are amplified to hundreds of thousands of followers, as well as Cloud Expo's "Most Powerful Cloud Bloggers" platform with millions of page views at http://CloudComputingExpo.com.
The event is streamed live to more than 50,000 concurrent viewers at any given time throughout the three days. All key media outlets, technology journalists, and press are VIP-invited to Cloud Expo 2010 West - Santa Clara.
SYS-CON.TV produces and broadcasts the most viewed tech interviews with movers and shakers and simulcasts "Power Panels" right from the show floor!
Reads: 5,137  By Fuat Kircaali This year's West Coast conference attracted 2,250 delegate, more than double a year ago. As far as the expo floor goes, out of 50 sponsors and exhibitors, 46 companies confirmed during the conference that they will participate in the 2010 Cloud Computing Expo at the same or higher level.
At SYS-CON Media we see our inventories are filling up to 100% capacity for the months of November, December, and January, and we are seeing better-than-normal RFP activity for the first quarter of 2010. Reads: 14,709  By SYS-CON TV Learn about the trajectory of Cloud Computing - where it came from, where it is today, and where it's headed tomorrow - direct from four Enterprise IT industry experts: Greg O'Connor, CEO of AppZero; Tony Bishop, CEO of Adaptivity; K. Scott Morrison, CTO of Layer 7 Technologies; and Marty Gauvin, CEO of Virtual Ark. Moderated by Cloud Expo Conference Chair, Jeremy Geelan, this "Power Panel" was recorded at the Times Square studio of SYS-CON.TV in connection with 5th Cloud Expo (www.CloudComputingExpo.com), held recently in New York City...the Largest Cloud Computing Event in the World. Reads: 3,957  By Carmen Gonzalez Ulitzer.com announced "the World's 30 most influential Cloud bloggers," who collectively generated more than 24 million Ulitzer page views. Ulitzer's annual "most influential Cloud bloggers" list was announced at Cloud Expo, which drew more delegates than all other Cloud-related events put together worldwide. "The world's 50 most influential Cloud bloggers 2010" list will be announced at the Cloud Expo 2010 East, which will take place April 19-21, 2010, at the Jacob Javitz Convention Center, in New York City, with more than 5,000 expected to attend. Reads: 15,174  By Roger Strukhoff Cloud Expo, Cloud Expo East, Cloud Expo West, Cloud Expo Silicon Valley, Cloud Expo Europe, Cloud Expo Tokyo, Cloud Expo Prague, Cloud Expo Hong Kong, Cloud Expo Sao Paolo are trademarks and /or registered trademarks (USPTO serial number 85009040) of Cloud Expo, Inc. Reads: 5,209  By Fuat Kircaali I can't comprehend that any event producer anywhere in the world today would answer this question by picking any one of the five available options presented. "A leading tool?" What do you mean by "a leading tool?" What other tools would you possibly have in this day and age? This question, the survey itself and its participants belong to the last decade.
I personally don't use email anymore; I communicate through "Twitter."
We don't do press releases unless we have to; we tweet stories to our roughly 12,000 followers in 8 channels. The news gets amplified to hundreds of thousands instantly.
Even during Cloud Expo, we reach more people by Twitter than the announcements we make through loudspeakers in the convention centers.
I would love to contact the people who are conducting this survey and ask them if any company answered their first question as "don't really consider it."
In an age where I personally hail a cab at an airport through Twitter, I can't possibly comprehend which century bubble those people might be living in. Reads: 3,223  Further cementing its position as The Largest Cloud Computing Event in the World, the organizers of the 7th Cloud Expo, being held at the Santa Clara Convention Center, Santa Clara, CA, announced today that the event will also feature – on November 2nd, 2010 – a CloudCamp unconference.
CloudCamp @ Cloud Expo is aimed at anyone working with, or interested in working with, cloud technologies.
"With the rapid change occurring in the industry, we need a place where we can meet to share our experiences, challenges and solutions," said CloudCamp co-founder Dave Nielsen, who will personally be facilitating the process on site at the Jacob Javits. "At CloudCamp," Nielsen continued, "participants will be encouraged to share their thoughts in several open discussions, as we strive for the advancement of Cloud Computing."  By Kevin Hartig Cloud computing is becoming one of the next industry buzz words. It joins the ranks of terms including: grid computing, utility computing, virtualization, clustering, etc.
Cloud computing overlaps some of the concepts of distributed, grid and utility computing, however it does have its own meaning if contextually used correctly. The conceptual overlap is partly due to technology changes, usages and implementations over the years.
Trends in usage of the terms from Google searches shows Cloud Computing is a relatively new term introduced in the past year. There has also been a decline in general interest of Grid, Utility and Distributed computing.
Likely they will be around in usage for quit a while to come. But Cloud computing has become the new buzz word driven largely by marketing and service offerings from big corporate players like Google, IBM and Amazon. Reads: 74,954 |
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Only €295
for a Full “Golden Pass!” Call 201.802.3020 or click here to Register Early Bird Expires June 20th.
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Submit
your speaking proposal for the upcoming Cloud Expo West in Santa Clara, CA [November 1-4, 2010]
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Please Call
201.802.3021
events (at) sys-con.com
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| SYS-CON's Cloud Expo, held each year in California, New York, Prague, Tokyo, and Hong Kong is the world’s leading Cloud event in its 4th year, larger than all other Cloud events put together. For sponsorship, exhibit opportunites and show prospectus, please contact Carmen Gonzalez, carmen (at) sys-con.com. |
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| Senior Technologists including CIOs, CTOs, VPs of technology, IT directors and managers, network and storage managers, network engineers, enterprise architects, communications and networking specialists, directors of infrastructure Business Executives including CEOs, CMOs, CIOs, presidents, VPs, directors, business development; product and purchasing managers. |
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The World's Most Influential Blogs By Dustin Amrhein  Generally, I believe standards are a good thing for both technology consumers and providers. For consumers, they act as a focusing lens for the kinds of capabilities they should be looking for from a particular implementation (regardless of the technology we are talking about). From a technology provider standpoint, you may often hear the rallying cry that standards impede innovation. By and large, this is a bogus argument. When formed at the right time, standards encourage innovation by normali... Jul. 29, 2010 11:00 AM EDT Reads: 380 | By Dana Gardner  History has many examples of invaders wielding steel swords, repeating rifles, or whatever the latest weapon may be, driving out people who are less well-equipped. Corporate IT departments are starting to go the same way, at the hands of people equipped with cloud computing.
The Open Group Cloud Computing Work Group has been focused on the business reasons why companies should use cloud computing. Jul. 28, 2010 04:26 PM EDT Reads: 400 | By Don MacVittie  The last couple of years have been painful, to say the least. Some call them unprecedented, financially, but I do believe that is pushing the descriptor a bit far, since there have been plenty of instances where business pretty much en-masse questioned the amount that IT returns for their investment and cut budgets, so the feel of this recession is not much different than what we’ve felt before, it’s just by necessity. The funny bit of this is that everyone seems to agree that IT spending still ... Jul. 28, 2010 03:48 PM EDT Reads: 159 | By Peter Silva  Not that it was ever down and out, but the whole cloud computing concept has gotten off to a grand but challenging start. It was all the rage when first ‘conceived’ as the new way of hosting applications with the promise of cost savings, automation, flexible/dynamic architectures, fast and repeatable deployment and a pay-as-you-go model. [...] Jul. 28, 2010 03:08 PM EDT Reads: 128 | By Ellen Rubin  As IT organizations move forward with their virtualization initiatives, consolidating operations and shrinking provisioning times, the cloud has come along as an even more compelling option. In the cloud, companies can build capacity on-demand without having to own or manage the computing infrastructure. As companies review their application portfolios, they’ve started to realize that many of their not-yet-virtualized apps could easily be run in the cloud. In particular, applications that are ch... Jul. 28, 2010 01:00 PM EDT Reads: 454 | By Lori MacVittie  I heard it said the other day, regarding the OpenStack announcement, that “the world does not care about APIs.”
Unpossible! How could the world not care about APIs? After all, it is APIs that make the Web (2.0) go around. It is APIs that drive the automation of infrastructure from static toward dynamic. It is APIs that drive self-service and thin-provisioning of compute and storage in the cloud. It is APIs that make cross-environment integration of SaaS possible. In general, without APIs we’d b... Jul. 28, 2010 11:30 AM EDT Reads: 455 |
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